How A Single Show Turned Into A Passion
One of the hobbies I’ve adopted into a part of my identity is attending live music shows at every possible opportunity. The first show my parents took me to in 2013 was Bon Jovi on one of their final North American tours instilled a love of concerts in me that grows in passion with every show I attend. As both a copywriter and a close college friend of touring musicians, I’ve had the special privilege of hanging out backstage with both large and small artists worldwide, and have received invitations to private music showcases. Through these special experiences, I’ve noticed there are surprisingly many similarities to the creative processes that both copywriters and musicians use to take a simple idea and turn it into reality.
Regardless of the material we work on, copywriters and musicians specialize in the expression of thought.
According to Forbes, a writer’s objective in today’s modernized and fast-paced world is to strategically capture busy audiences’ attention. As a writer, the goal is usually to convey a message to a particular audience that is both captivating and entertaining/informative. Usually, a story-telling element is incorporated to better guide the reader through the main focus of what has been written.
As a writer uses a blank page to create literature, a musician uses silence as their canvas to create music. For instance, a musician’s career is built on releasing newly-recorded material and playing live shows. The goal is to entrance the audience and take them away from the perils of life for a brief period of time. This is why an unexplainable but very noticeable incantation of audiences occurs at live shows, it allows emotions to be freed and pressures to be lifted. With the right combination of external and internal factors, a magical space is created and the energy is set for people to truly embrace the serenity of the performance.
A main commonality between both of these creatives is to help their audiences connect with their own emotions. Copywriters and musicians use their respective art forms as a tool to get consumers of their content enthralled. Music is often thought of as the “twin sister of language”, and copywriters specialize in the utilization of language.
Both music and language are avenues for individuals to broadcast their message to a wider audience.
Copywriters and musicians have contributed to the arts for over a millennium and will continue to bestow their ideas on consumers of their creations. Both need to find success via the expression of their thoughts and materialize that into existence.