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4 Instagram Color Schemes for Consistent Branding

The Tribe
Published
11 Nov 2018

When creating content for social media channels, it’s important to create brand consistency across all platforms. Not only will this create a more seamless experience for users who are researching into your business, but it will also make your brand more memorable. Consistent branding can be achieved through a variety of different ways, whether through tone of voice, the overall visual aesthetics, or the type of content that’s posted. A marketing trend that’s on the rise, particularly on Instagram, is color schemes.

Below are 5 examples of businesses and influencers who are using color schemes on Instagram:

1.Pantone

A worldwide standard for color communication and inspiration since 1963.

2. Dream Pops

An innovative plant-based ice cream company.

3. Kim Kardashian West

American TV personality, entrepreneur and social media influencer.

4. Minimalist Style

Australian e-commerce store that sells minimalistic and neutral-colored goods.

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