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Copywriters and Live Music: The Unspoken Hand-In-Hand Relationship


The Tribe
|
April 28, 2023

Passion Unleashed: The Similarities and Differences Between Copywriting and Music

For me, attending live music shows has become a beloved facet of my identity. It all began with my parents taking me to see Bon Jovi in 2013. Since then, my love for concerts has grown leaps and bounds with each new show I attend. I've even had the privilege of hanging out backstage with artists small and large, and attending exclusive music showcases. Through these experiences, I've learned that copywriters and musicians share more than just a passion for creativity - they also share a similar process for bringing their visions to life. Regardless of the material we work on, copywriters and musicians specialize in the expression of thought.

JID performs at The Rolling Stone Future Of Music Showcase presented by SXSW - Copywriters and Live Music: The Unspoken Hand-In-Hand Relationship -
JID performs at The Rolling Stone Future Of Music Showcase presented by SXSW.

While writers strive to capture their audience's attention and convey a message with captivating entertainment or information, musicians use silence as their canvas to create magic. Music is the "twin sister of language," and copywriters specialize in utilizing language - both as tools to broadcast a message to the wider audience. At the core of both is a desire to connect with their audience's emotions. Whether through the spoken word or the power of music, these creative professionals seek to create a space where their audience can alleviate their burdens and embrace the serenity of the performance.

Saba performs at The Rolling Stone Future Of Music Showcase presented by SXSWCopywriters and Live Music: The Unspoken Hand-In-Hand Relationship - Tribu Marketing, Advertising & Design
Saba performs at The Rolling Stone Future Of Music Showcase presented by SXSW.

Ultimately, the expression of thoughts is what drives both copywriters and musicians to contribute to the arts for over a millennium. As two powerful avenues for communication, their influence will continue to shape and inspire generations to come.

Midwxst performs at The Rolling Stone Future Of Music Showcase presented by SXSW - Copywriters and Live Music: The Unspoken Hand-In-Hand Relationship - Tribu Marketing, Advertising & Design
Midwxst performs at The Rolling Stone Future Of Music Showcase presented by SXSW.
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