Dripping Springs Vodka Takes Over Houston Marketplace – See the OOH Advertising Campaign for Savor It!

Texas Craft Vodka brand Dripping Springs wanted to make a bold introductory statement when expanding into the Houston marketplace. Their new “Savor It” Campaign focuses on enjoying the moment you’re in. We thought a tongue-in-cheek approach to Houston’s notorious traffic congestion would be a perfect opportunity to drive brand recognition with this creative Out-of-Home application.