Tags
Graphic Design
Mobile Friendly
SEO
Web Design
Website
Website Layouts
share on social

Senior Living Made Mid-Century Modern Chic

The Tribe
Published
28 Jul 2018

We were recently approached with the challenge of rebranding a senior living apartment complex right here in Tribu’s hometown of San Antonio. This particular apartment complex was looking to bring new energy to its identity, not only to excite potential residents, but also to overcome previously negative community perceptions.  

That’s where we came in – our goal was to make sure this new brand gives off fun and friendly vibes. The target market is 55+ years old residents who are tired of home maintenance and looking for a community to spend time with, while also being able to come and go as they please. Our approach was to give the brand a mid-century modern feel with energizing pops of color.

Check out some pages from their brand standards guide and tell us what you think!

Logo Mark

Brand Promises

Brand Colors

Brand Pillars

Thinking your business needs a brand refresh? Drop us a line or give us a call, we love giving brands a fresh spruce!

Like our work?

Contact us and let us make your project shine!

Contact us

Let's build a tribe together

Ideas, Ideas, Ideas

DESIGN
November 21, 2025

The Anatomy of a High-Converting Webpage

Build a high-converting homepage with strategic copy, clean design, strong CTAs, and trust-building elements that guide users from interest to action.

Learn More
DESIGN
November 20, 2025

How to Write Email Marketing People Actually Want to Open

Learn how to write engaging, high-performing marketing emails in 2025 with strategies for subject lines, design, CTAs, and content your audience actually wants.

Learn More
DESIGN
November 14, 2025

The Compounding Effect: How Content Marketing Builds Value Over Time

Discover why content marketing is a long-term growth engine—building trust, visibility, and organic traffic that compounds like an investment.

Learn More

Featured Work

We don’t just deliver - we make a difference.

Here’s a look at some of our most impactful branding, web, and campaign work. These aren’t just projects - they’re proof of what’s possible when bold ideas meet the right tribe.

See More
Drag to explore more