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Forbes
Forbes Agency Council
Human Approach to Branding
Sara Helmy
Tribu
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CEO, Sara Helmy, Gets Article on Human Marketing Published in Forbes

The Tribe
Published
27 Jan 2017

Tribu’s CEO, Sara Helmy, was recently published in Forbes with her piece entitled “When a Campaign is Misunderstood, Try a More Human Approach.” Get her take on why a brand must be approachable and people-first to be successful.

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Read the article
here.

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