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YouTube Launches New Creator-Focused Tool

Youtube Launches new Tool, Bigger advertising Capabilities and more

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Why companies are leveraging Bachelor-franchise ‘influencers’ for their brands

When investing in marketing, it’s important to measure the return on investment on efforts to see what is working and not working to help grow your business. Social media can be a wonderful marketing tool to help you do this because it is extremely measurable, editable and scalable over time.

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Marketing

Why A Mantra Is The Key To Your Company’s Success

Many of the most successful companies all have a mantra behind them. Apple, Nike, Disney, Starbucks. They all have it. When a company has one, something magical happens.

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Marketing

What Blogging Does For SEO

Blogging and how google ranks your site

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Design

Waterway Logo Update

How to update an existing logo without loosing brand recognition. All while keeping key elements of the original logo the CEO loves.

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Marketing

Want to Supercharge Your Marketing? Learn How AI is Transforming Digital Advertising

Discover the amazing potential of AI in digital marketing, with insights on how to leverage this technology for higher ROI. Learn more today!

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Marketing

Unlocking the Power of Paid Advertising: Why a Professional Agency is Essential

Don't let costly mistakes drain your budget - get the most out of paid ads with an experienced digital advertising agency.

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The Tribe

Tribe Q&A: 10 Questions With Natalie Balusek, Digital Strategy Manager At Tribu

Welcome to our #MeetTheTribe Q&A Series! Each month we will ask a different tribe member 10 questions so that you can get to know more about their backgrounds, passions and interests. Alex is our newest tribe member, so it was a great way for us to get to know him better, too.

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The Tribe

Tribe Q&A: 10 Questions With Hailey Wilson, Sales Representative at Tribu

Each month we will ask a different tribe member 10 questions so that you #MeetTheTribe and get to know more about their backgrounds, passions, and interests.

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The Tribe

Tribe Q&A: 10 Questions With Alex Fore, Web Designer At Tribu

Welcome to our #MeetTheTribe Q&A Series! Each month we will ask a different tribe member 10 questions so that you can get to know more about their backgrounds, passions and interests. Alex is our newest tribe member, so it was a great way for us to get to know him better, too.

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Marketing

The Ultimate Guide to Crafting Killer Ad Copy that Converts

Learn how to write ad copy that doesn't just catch your audience's attention, but actually convinces them to take action.

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Marketing

The Tribe Playlist: Spinning Right Round, Baby

The Tribe Playlist: Spinning Right Round, Baby. Here are a bunch of chosen songs broken down by tribe member accompanied by their slightly filtered thoughts.

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Most people can remember where they were on the day they learned Mr. Pringle had undergone logo reconstructive surgery. Pringles, an iconic brand that had stayed firm in its visual identity for nearly 25 years, had decided to trim back on the decorative elements on its cans and move to a more minimal, simplistic direction...
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Design
Marketing

The Flattening: Why Brands Are Simplifying

Logos and their brands are becoming flatter and simpler. Is minimalist branding good graphic design or a trend that everyone wants to chase?

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Marketing

The Fight’s Not Over: Popeyes’ Genius Relaunch

Back in August, Popeyes put their name high-up on the fast-food map by launching a brand new chicken sandwich.

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Marketing

The Benefits of Showcasing Company Culture in Your Content

Company Culture. It’s an integral part of business, and a popular term amongst millennials. But what is it exactly? Often referred to as the shared values, standards and practices that characterize an organization, it is the intangible element that determines how employees act in their workspace.

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Marketing

The Best Social Platforms For Your Business & How To Measure Them

When investing in marketing, it’s important to measure the return on investment on efforts to see what is working and not working to help grow your business. Social media can be a wonderful marketing tool to help you do this because it is extremely measurable, editable and scalable over time.

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Marketing

The Alliance of American Football: 5 Great Decisions I’ve Liked

Have you heard of the AAF (Alliance of American Football) yet? “The Alliance” as it’s nicknamed, is a brand new spring developmental football league with 8 teams across the country, including San Antonio.

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Marketing

The Alliance of American Football: 2 Decisions I’ve Disagreed With

In last month’s blog (https://wearetribu.com/the-alliance-of-american-football/) I looked at 5 business/marketing decisions by the all new Alliance of American Football (AAF) I’ve really liked. Today I want to focus on two decisions I’ve disagreed with and why.

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Marketing

Text Marketing - The Benefits and Why You Should Utilize It In Your Campaigns

Every year climate change and protecting our planet becomes a more pressing issue in the news.

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Not only as consumers, receive the advantages of the product, but also as a marketer, observe the brand-building sense and wisdom behind it...
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Marketing

Temu - Witness the Birth of a Brand

Not only as consumers, receive the advantages of the product, but also as a marketer, observe the brand-building sense and wisdom behind it.

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Marketing

Swipe Up! 5 Examples of Instagram Stories Ads with Strong Call-To-Actions

Instagram stories are a brilliant tool for capturing consumers’ attention and encouraging them to take action with a simple swipe. Unlike regular ads on Facebook and Instagram feeds, Stories ads are full-screen, meaning there is not a single other distraction for a split few seconds.

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Over four weekends, Super Sudz hosted a haunted car wash, seeing around 10,000 cars. Families traveled across the state to see the terror...
Design
All

Super Sudz VIRAL Haunted Car ash

Super Sudz, a local San Antonio car wash, saw an influx of traffic during their haunted carwash that went viral. Here are the results!

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Marketing

Staying Original - How Netflix Continues to Innovate

Netflix has been known for disrupting its industry since its inception. Sorry, Blockbuster! But they also leverage creative marketing for continued growth of their business. Netflix marketing focuses on promoting their content rather than their service.

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Marketing

Running the San Antonio Tricentennial’s End-To-End Social Media

Together with the Tribe, managing the San Antonio Tricentennial’s end-to-end social media was an opportunity I cherished.

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Marketing

San Antonio Tricentennial’s End-To-End Social Media

Together with the Tribe, managing the San Antonio Tricentennial’s end-to-end social media was an opportunity I cherished.

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Marketing

San Antonio Spurs' Social Media Part II

Welcome to Part II of my look at the San Antonio Spurs’ social media presence and what their content’s success tells me Tribu should be doing.

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Design

RQ BBQ Website Design

RQ BBQ's new website design wanted to keep it clean but feature a savory and sophisticated flavor.

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As the world emerges from a pandemic, advertisers are not pulling their budgets as some may have predicted. However, new concerns about how to best spend those dollars are arising...
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Marketing

Post-Pandemic Era: Advertisers' Budgets Not Going Down, But More Concerns Arise About Their Effectiveness

As consumer preferences shift, publishers need to spend more time understanding users and their preference for advertising services

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Marketing

Personifying Your Brand

This brand loyalty is the same reason artist are able to take on other brand partnerships.

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As my time as a sales turned digital marketing intern with Tribu Creative comes to an end, I reflect on lessons I've learned in both roles.
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Marketing

Overcome Underperforming Paid Ads and Boost Your ROI

Discover the strategies and tactics you need to identify underperforming paid ads, optimize them for maximum return on investment (ROI), and succeed in an increasingly competitive digital marketing environment. Learn more today with Tribu's expert help.

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For an outdoor advertisement, what factors will directly affect the advertising effect? Among the many elements that affect outdoor advertising, there are mainly the following four factors...
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Marketing

OOH (Out of Home) Advertising Performance Analysis

How Tribu, a Texas Advertising Agency, sees placement opportunities for out-of-home advertising, influenced by a digital marketing lens.

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Design
Marketing

NBA Logos of the 90s - An Appreciation: Part I

Beer N’ All is a long-standing alcoholic beverage drive-thru with three locations across San Antonio. While the business had fostered a loyal, fervent following since opening in the 2000s, it’s lacked city-wide awareness beyond its stores’ immediate surroundings.

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When I first applied to become part of the student cohort with the students+startups internship program, I could never have imagined all of ...
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The Tribe

My Virtual Marketing Internship Experience With Tribu

Working virtually with Tribu this summer has been an enlightening experience and listed below are just a few of the things I experienced and learned that I’ll be able to apply in school, work, and life.

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Design

Military Crashpad Website Redesign

Military Crashpad needed something clean and easy to navigate while being highly customizable in the backend for building their community and updating their user base with informational blogs.

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Marketing

Marketing New Hire vs Marketing Agency: Three Questions to Determine Where Your Budget is Best Spent

As a growing business, you’re always looking for ways to get the word out about your service or product.

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Marketing

Marketing Agency, but Management Lesson: Success In The A/C Vents

In the 1950s, you had to get up and switch the channels manually. But one of the most interesting things about the 50s and the advent of television as the new source of entertainment weren’t the TVs themselves, but the institution of advertising agencies as the producers of TV shows. Back then, TV networks simply provided facilities and airtime. The content of what would air, was entirely up to these advertising agencies.

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The Tribe

Lucky 13 + A Special Judges Award: 2018 American Advertising Awards (ADDYs)

Tribu takes home 13 American Advertising Awards and a Special Judges Award for Branding, Design, Digital Marketing, and Integrated Marketing Campaigns at the 2018 San Antonio ADDYs. Congrats Tribe!

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Marketing

Long Distance Partnerships

The Tribe can be in your board room with you live and in color, just hundreds of miles away and possibly a timezone or two apart. While partnering with Tribu your main point of contact is always just a phone call or email away.

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Liquid Death has gone from being a small start-up to a beverage powerhouse, all thanks to their branding and social media marketing.
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Design
Marketing

Liquid Death is Murdering Thirst, One Campaign at a Time

Liquid Death has gone from being a small start-up to a beverage powerhouse, all thanks to their branding and social media marketing.

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Marketing

Let’s GROW Together in 2020 - digital marketing trends you should be using to grow your biz this year

Usually, organizations take the time to set their growth goals for the new year, but few companies actually plan out the steps that need to be taken to achieve these goals. Whether it’s increasing revenue, expanding brand awareness, growing your team, or something else, we know your business is focused on making 2020 the best year yet.

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Marketing

It’s Pumpkin Spice Latte season: why Starbucks’ use of seasonal campaigns are so effective

Starbucks plays on consumers’ thirst for fall when generating hype around the release date. Each year, Pumpkin Spice Lattes are released on a new date.

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Design

Internet Contrast Website Design

Internet Contrast Website Design screens from our talented web designers here at Tribu Digital Marketing in San antonio, Texas

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Instagram has grown from a photo-sharing platform to a multifaceted marketing channel. Businesses may turn to Instagram to launch their...
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Marketing

Instagram Features Your Brand Should be Using!

Let’s take a look at how IGTV and Instagram AR filters can help you connect to your Instagram audience.

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Marketing
The Tribe

Instagram Updates You Should Keep An Eye On

Social media is constantly changing and evolving. It’s amazing we keep up with it all! In the news recently, my favorite platform, Instagram, is rolling out some new updates that you should totally keep your eye on. Check them out!

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Marketing

Influencer Marketing - What is it and why is it important?

An influencer is defined as “a person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.”

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Marketing

How to Create “Pause-ability”

When it comes down to it, what makes a good social media post?Is it tons of bells and whistles and flashing lights? Transformative, life-changing copy? Thought-provoking imagery?

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Marketing

How to Break Through Clutter: Become a Purple Cow

In the 1950s, you had to get up and switch the channels manually. But one of the most interesting things about the 50s and the advent of television as the new source of entertainment weren’t the TVs themselves, but the institution of advertising agencies as the producers of TV shows. Back then, TV networks simply provided facilities and airtime. The content of what would air, was entirely up to these advertising agencies.

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You may not be spending time yet targeting buyers through apps like Tindr, Bumble, Plenty Of Fish — or the plethora of other free dating...
Marketing

How Can You Reach An Audience Segment On Dating Apps?

An advertising agency can create a love connection to build your tribe. Learn how to target buyers through apps like Tindr, Bumble, and Plenty Of Fish.

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Marketing

How Dating Rules Apply to Email Marketing

We recently had a client (who happened to be a college) ask how best to enlist their student body's help in elevating their school's social media presence.

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Design

Greiner Website Redesign

Redesign of Greiner site with better colors and look

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Design

Geekdom Fund Website Redesign

An innovative website design for San Antonio's most innovative venture capitalist firm.

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Marketing

Game-Changing: Our Work With Beer N’ All

Beer N’ All is a long-standing alcoholic beverage drive-thru with three locations across San Antonio. While the business had fostered a loyal, fervent following since opening in the 2000s, it’s lacked city-wide awareness beyond its stores’ immediate surroundings.

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Design

Fiesta Medals

An assortment of different Fiesta medals designed for various private and City of San Antonio partners.

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Design

ENT Website Design

This is ENT's new Website design, they particularly cared about Mobile First approach and great design.

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Design
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Enflux Website

Technology website by our talented fronted developers!Beautifully designed and masterfully crafted.

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SAN ANTONIO - July 25, 2019 - Tribu Creative named one of San Antonio’s best content marketing agencies by Expertise.com in their 2019 agency article
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Marketing

Expertise.com Names Tribu Creative One of San Antonio's Best Agencies

SAN ANTONIO - July 25, 2019 - Tribu Creative named one of San Antonio’s best content marketing agencies by Expertise.com in their 2019 agency article

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The Tribe
Marketing

Don’t Sleep on Customer Service

Most people don’t think about customer service as an extension of marketing but oh are they mistaken! Whether your business is B2B or B2C, the experience your clients have will determine whether or not they continue to do business with you and if they will recommend you to others.

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Design
Marketing

Did you see that?! Pro tips to maximize your Billboard impact

Do you ever find yourself driving up the highway and stopping to glance at a billboard for a few seconds? Sometimes you might find them irrelevant, but there are many times when the billboard is SO good that you can’t stop thinking about it.

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Design

Dauber Website Design

A blog post on Tribu's conversion focused website design work for Tribe Partner, Dauber App.

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Design

Devils River Whiskey Merchandise

A variety of merchandise designed for Devils River Whiskey bourbon.

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Design

Cornice & Cobble Brand Standards Guide

Internet Contrast Website Design screens from our talented web designers here at Tribu Digital Marketing in San antonio, Texas

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Marketing

College & Career Day at Cole Middle School and (CSR)

On October 18, it was my privilege to give a presentation on my role at Tribu to about one hundred 8th graders at Cole Middle School here in San Antonio. Teaching has always been a huge passion of mine - including two years as an adjunct lecturer at two South Texas universities - so getting to dive in with 8th graders was nothing short of entertaining.

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Design

Code Up Web Redesign

The CodeUp Web Redesigned was inspired by the colorful personalities that make CodeUp so great. Really pushing their creativity and curiosity in what we do. We tried to bring some of that playfulness into the site. We utilized coding elements and accents through the site and even hid some easter eggs for who venture!

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Marketing

Can’t Kill THIS Bug: Volkswagen and Design

What separates good design from great design is EXPERIENCE.

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Marketing

Amazon Advertising - Taking Advantage of Where the Shopper Is

Amazon has grown to become one of the biggest online retailers. Companies are now able to sell directly to Amazon, cutting out middlemen you might have to deal with when going a more traditional route and increasing ROI.

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Marketing

All Hail The Snapchat Self-Serve Ad Manager

The moment we’ve all been waiting for...Snapchat now offers a self-serve ads manager. Why are we so excited? “According to a Nielsen study commissioned by the company, Snapchat reaches 41% of all 18- to 34-year-olds in the U.S. daily.”

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We all have our favorites, but some colors go deeper than just being a pretty shade. Colors can shape the way people feel about brands.
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Marketing

Advertising for Uncertain Times: Benefits of Outsourced Advertising

When it comes to advertising, outsourced advertising can be an effective way to maintain visibility while cutting costs.

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Design

Ads from a simpler time

Internet Contrast Website Design screens from our talented web designers here at Tribu Digital Marketing in San antonio, Texas

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Marketing

A Climber’s Guide to Being a Successful Marketer (or vice versa)

This week's design features Lindsay Miller's work on a simple and practical booklet for the City of San Antonio's Economic Development Department.

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Marketing
All

6 Perspectives that Will Help Streamline your Small Business Operations

Small businesses goes through a lot of growing pains. Here are 6 perspectives that your favorite digital marketing agency hopes all small business owners adopt.

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Marketing

6 Things We Wish Our Partners Knew About Tribu’s Web Design Process

We Are Front-End Website Designers

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As the holidays approach, it's important to make sure your online presence is ready to take advantage of the increased traffic and sales...
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Marketing
Web

5 Ways to Increase Online Sales for the Holidays

As the holidays approach, it's important to make sure your online presence is ready to take advantage of the increased traffic and sales.

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As an entrepreneur, you must always keep in mind that the success of your business is a result of the details you pay attention to...
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Marketing

5 Free Digital Marketing Tools You Should Be Making The Most Of

Best Digital Marketing tools Tribu recommends are Analytics, HotJar, Google my Business, Canva, and Mailchimp. Take your advertising efforts to the next level, increase your ROI.

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Marketing

5 Brands That You Wouldn't Expect To Be Good At Social Media But Are

It is hard to imagine a day without going on Instagram and browsing through your feed for at least a couple of minutes, liking eye-catching posts that we notice for a few seconds.

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Marketing

4 Simple Adwords Hacks to Increase Your ROI Instantly

Google Adwords is a must have tool in today’s digital marketing landscape. While great for driving brand awareness and conversions, it can sometimes feel as though you’ve hit a wall with results.

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Marketing

4 Ways Glossier is Winning at Marketing

Whether or not you like their products, it’s almost impossible not to be lured in by their savvy marketing. Here are 5 ways Glossier is winning at marketing.

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Design

4 Instagram Color Schemes for Consistent Branding

Below are 5 examples of businesses and influencers who are using color schemes on Instagram:

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While waiting on the main site’s build, we redesigned 3C industrial’s landing page. This page is meant to extend and establish the...
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Web

3C Industrial Landing Page Re-Design

While waiting on the main site’s build, we redesigned 3C industrial’s landing page. This page is meant to extend and establish the business’ knowledge around industrial air compressors and air treatment products in Texas.

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Having success at a Digital Marketing Agency starts with understanding underlying economics principles including opportunity cost, incentives, bias, and brands.
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Marketing

4 Economic Lessons to Elevate Your Digital Marketing Game

Digital Marketing success starts with understanding economics principles. Learn these 4 economics principles to improve your marketing game.

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Marketing

3… 2…1… Skip. Will Outbound Marketer’s Ever Produce Anything That’s Isn’t Annoying?

Imagine what it would be like if we lived in world where smiles were the currency. Marketer’s would be broke, and its true – we suck. For the last fifty years we’ve done a lot of talking, and naturally people have stopped listening. Seth Godin will tell you something about this in all twelve of...

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Marketing

10 Start Up Hats That You Should Wear If You Haven’t Already

Ever told someone, "I wear lots of hats" when talking about what you do? If so, we have a lot in common. But there are so many hats out there, especially in the start-up world. Which one's are you wearing?

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